Top 5 Consumer Finance Apps on Android in Serbia Q2 2024

In Q2 2024, the top 5 consumer finance apps on the Android platform in Serbia showcased varied performance trends in terms of weekly downloads and active users. Here’s a detailed look based on data from Sensor Tower.

OTP m-Bank saw fluctuating download numbers throughout the quarter. Weekly downloads peaked at 3.9K in the first week of April and hit a low of 818 in the last week of April. The app experienced a slight recovery in May, ranging between 2.3K and 2.9K downloads per week.

Moja mBanka demonstrated a steady increase in weekly downloads, starting from 2.5K in early April and reaching a high of 3.4K by mid-June. This consistent growth indicates a strong user acquisition trend over the quarter.

Banca Intesa Mobi maintained a stable download rate, with weekly downloads fluctuating between 2.2K and 3.1K. The highest downloads of 3.1K were recorded in the second week of June, showing a positive trend in user interest.

NLB mKlik experienced relatively steady download numbers, starting at 1.7K in early April and fluctuating around this number throughout the quarter. The app saw a peak of 1.9K downloads in the first week of June.

Mobi Banka had a more varied performance, with downloads ranging from 564 to 1.4K per week. The highest download count was 1.4K in the third week of April, followed by a gradual decline towards the end of the quarter.

These insights highlight the dynamic nature of the consumer finance app market in Serbia. For more detailed analytics and insights, visit Sensor Tower.